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Donald Trump’s Comeback Starts Now!

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The comeback for Donald Trump starts now!  Donald Trump’s comeback starts now as he speaks to his supporters at CPAC on Sunday.  Donald Trump wrote the Art of the Comeback in 1997. Now in 2021, he is poised to make his most remarkable comeback yet. This Sunday, the 45th President of the United States will return to the place his political movement began – CPAC.  CPAC is the largest gathering of conservatives in the nation each year and this year they have the focus of America Uncanceled. On Sunday, Donald Trump will address his base and the country.

Indeed the comebacks starts now.  Trumpist and conservatives are anxious to hear from Trump.  His followers continue to look to the leader who led the Nation to a robust economy and through the pandemic that plagued the world.

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How will Trump choose to start his comeback?

Maybe he could focus on the economy that he worked so hard to build. One message that the world needs to hear now is how to recover from the pandemic and get businesses back to work. Biden’s slogan of “Build Back Better” was catchy but lacked details on how to open the economy and build back. Trump, the business owner who has built back better from losses, can teach the American people and the business world how to recover from setbacks and failures.

Part of the amazing story of Trump is how he always recovers from setbacks. Policies like restricting Federal overreach, better trade deals, and helping small businesses through grants and loans are the right message to send to begin a comeback. Trump gets things done.   He can contrast that reality with a Democratic house that has set on its hands during the pandemic. The Democratic leaders are good at pointing fingers, while Trump is good at pointing the way forward.

Finish the wall!

Or he could focus on Americanism. Trump won his election against Hillary Clinton because of his focus on “Making America Great Again.”  He defined making America great by protecting its borders, elevating law and order, and overcoming radical terrorism around the world.  He would do well to remind people of these consistent real threats that would still impact the American people’s day-to-day lives.

People are drawn to Trump because of his strength and his convictions.  He will motivate the crowd and inspire his based when he speaks of past and new convictions that will make America great.  Statements such as “Finish the Wall” and “Make elections honest” will create a new buzz that will propel him forward as the man who will shape the Republican party and continue to shape the Nation.

Vote them Out!

He could go on the attack of those that have attacked him. Trump understands the anger that is brewing in America over career politicians that continue to make money instead of help the people.  Trump should remind his listeners that the attacks on him are really attacks against the American people.  The smugness of the Democratic leaders and the disdain of the ultra-liberal media against the common person or common decency will engender a movement of conservatives to use their voice and their vote to remove those that have forgotten that they represent the people of America.

Trump should start a movement to “vote them out!”  Trump likes to punch back at those that punch at him.  However, instead of name calling, he could call out the wicked and scheming actions of those that attacked him.   If he could punch back for the American people, he would set himself in contrast to those currently in power.  He would again become the voice of the people.

Get me help!

Trump should announce that he will lead the Trump Make America Great Again political action committee.  This committee will be a platform to help elect leaders and politicians that align with his vision.  These politicians will care more about the American people than they do their pocketbooks. He should follow the example of Newgt Gringrich and create a new contract with America. He should identify his top priorities that every politician should sign on to receive his and his follower’s support. His clarity on this message will inspire a new group of politicians to run with him when he seeks reelection.

Finally, Trump should show vulnerability about the election loss and the riot at the Capital. Acknowledging his humility will only make him stronger.  Talking about his sadness over the loss of life at the capital will make him relatable.  Speaking about the disobedience to law and order will only make his pathway to action brighter.  Trump understands that change happens not from yelling change from the podium, but rather when the American people rise up and act in their local communities and precincts.  When the American people speak and call their local representatives, they move the representative to action.  Only the people can ensure fair and free elections.

In his book, The Art of the Comeback, Trump put in his forward an apology.  He apologized to two men that he felt he was too hard on in his previous book.  It was a fantastic way to start a book about comebacks.  It will also be an amazing way for him to begin his own comeback.  By apologizing for what happened at the Capital and for losing the election (even amid voter irregularities), Trump will stand above the political fray.   He will become a leader that every American can trust and admire.

The secret for the comeback of Donald Trump can be found in his book, The Art of Comeback. Trump writes,

“I’m a firm believer in learning from Adversity. Often the worst of times can turn to your advantage – my life is a study of that.”

Indeed, Trump is not done; in fact, his legacy is just beginning. Much like the Kennedys before him, he can shape the nation for the next 50 years.  Twitter and social media worked to silence him, but he will not be silenced.  His comeback starts this Sunday, and indeed it will be fun to watch.

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Ken Gosnell is the CEO and Servant Leader of CEO Experience (CXP). His company serves Christian CEOs and leaders by helping them to hear the words Well Done. CEO Experience provides great retreat experiences for CEOs that both transform them and their organizations that enable them to go further faster. Ken is the publisher of the CXP CEO Executive Guide that is designed to help leaders learn faster by encouraging them to give themselves a monthly learning retreat. His monthly CEO retreats have helped thousands of CEOs and their leadership teams to enhance strategic, operational, and people accomplishments. He is a keynote speaker, executive coach, and strategic partner with CEOs and successful business leaders. He is also the author of the book Well Done - Biblical Business Principles leaders can use to Grow their business with Kingdom Impact



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Business

On the Path to Achievement, Everyone Starts Someplace

The world is full of people who followed a sequential approach to achieving fabulous goals

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Do you feel some days as if you’re making little or no progress on your chosen goal? If so, take heart: The world is full of people who followed a sequential approach to achieving fabulous goals. In other words, they went from one accomplishment to the next, almost in step by step fashion, and you can do the same.

Words and Deeds

In publishing, here are two individuals who achieved one notable goal, and then built upon that achievement in accomplishing something even loftier.

Michael E. Porter, Ph.D., wrote the acclaimed text Competitive Advantage, detailing how corporations and organizations could identify their strategic assets and use them to establish a market niche. Years later, Porter wrote The Competitive Advantage of Nations, a blueprint for governments to have more viable economies.

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The late Stephen Covey, PhD, conducted seminars for corporate leaders and eventually wrote the bestseller, The Seven Habits of Highly Successful People. Covey then established his own publishing house, created and spun off his own literary agency, and developed proprietary products such as calendars, newsletters, software products, and guidebooks.

He wrote several more best-selling books and produced video programs distributed worldwide. His influence continued to the far reaches of the globe, and The Seven Habits of Highly Successful People is now used in classrooms.

Words and Scenes

In the motion picture industry, the process works much the same way. Jodie Foster was first a childhood actor, then an accomplished actor, the winner of two Academy Awards, then a director, and then a director/producer.

Others who established careers as actors first and then became successful directors and/or producers include Warren Beatty, Robert Redford, Clint Eastwood, Kevin Costner, Mel Gibson, Barbra Streisand, Ron Howard, Danny DeVito, Tom Hanks, George Clooney, Tom Cruise, Natalie Portman, Drew Barrymore, Brad Pitt, and Ben Affleck. Penny Marshall and Rob Reiner, once husband and wife, were successful television sitcom actors who achieved star status as major motion picture directors, much like Ron Howard.

In his twenties, Steven Spielberg directed the film, Sugarland Express, starring Goldie Hawn. Though few people saw the movie, it received critical acclaim. A year later he directed Jaws, and two years later, the start of the Indiana Jones trilogy.

One Step at a Time

The path to fame and fortune among directors is largely made from one film to the next. The takeaway: Everybody starts somewhere

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Business

Corporate America’s Grand Social Engineering Scheme

Board rooms are flooded with wokesters who seek to skew reality

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A while ago I wrote an article about an apparent grand social engineering scheme, now at least five years running, hatched by corporate America. Since then the situation has accelerated, hence this end-of-the-year update.

To begin, in viewing the ever-lengthening list below of companies and products below, do you discern any common denominator?

ADT, Amazon, American Express, American Home Shield, Amex Travel, Aplus.net, Anheuser-Busch, Armorall, Aplus.net, AT&T, Axe Ice Chill, Bank of America, Behr Ultra, Best Buy, Blue Cross and Blue Shield of North Carolina, Bombas Underwear, Booking.com, Bud Light, Cadillac, Calvin Klein, Capital One, Carolina Keno, Casper Mattresses, Celebrity Cruises, Centrum Silver, Champion Windows, Chase, Cheerios, Choice Hotels, Cinemark, Clearblue, Coors Light, Corolla Cross, Corona Seltzer, Cricket, Credit Karma, CRS Temporary Housing, Dawn, Dell Technologies, DirecTV, Disney Cruise Lines, Domino’s Pizza, Ecolab Science, Entresto, Entyvio, Expedia, Experian, Fidelity, Freshly.com, GEICO, GetRoman, GlaxoSmithKline Trelegy, Glidden, Grammarly, and Grand Wagoner.

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Also, Hagerty, Harris Teeter Supermarket, Heineken, Home Depot, Honey Maid, Humira2, Hyundai, Ikea, Ingressa, Intel, Joybird Furniture, JP Morgan, Just For Men, Kay Jewelers, Keebler, Kesimpta, Kia Motors. Kohl’s, Latuda-Lupin Pharmaceuticals, Liberty Mutual, Lincoln Financial, LL Flooring,  Love Sac Furniture, Macy’s, Marriott Bonvoy, McDonald’s, Mercari, Michelob, Michelob Golden Light, Michelob Ultra, Miller Lite, Mountain Dew, My GMC Card, NBA.com, NerdWallet, Nestle’s, Nioxin, Nissan, Nissan Versa, Notre Dame University, Ocrevus-Genetech, Old Navy, Olive Garden, Opendoor, Otezla, Pepsi, Polident, Prevnar 20, Progressive Insurance, Public Broadcasting System, Rayban, ReMAX, Rocket Mortgage, Rooms to Go, Royal Caribbean Cruise Lines, Rybelsus, and Saga River Cruises.

Add in Samsung Galaxy 21, Serta Arctic, Smile Direct Club, Smithfield Foods, Sonic, Spectrum Business, Spectrum Originals, Starbucks, State Farm, Subway, SunglassesHut.com, T-Mobile, Taco Bell, Tahoe South, TalkItOutNC.org,Target, Terminex, Tide, TheRocketAdvantage.com, TJ Maxx, Tommy John Underwear, TouchOfModern, Toyota, Travel Oregon, VacationsToGo, Valspar Paints, Vanda Pharmaceuticals, Visit Albuquerque, Visit Florida, Vivint Smart Home Security, Vizzy Hard Seltzer. Walmart, Wayfare, WeBuyAnyCar, WellCareWells Fargo, White Claw Hard Seltzer, Wimbledon, Vacasa, Volkswagon, Vroom.com, and Zeluja.

A Campaign Unlike All Others

No clue? Every single entity above features television commercials or web advertisements with a black male paired with a white female. Most couples appear to be married or part of a long-term relationship. Or, the pair appears to dating.

This past spring, Michelob launched a commercial, unique in its approach to selling beer. A petite, highly attractive red-headed woman, in an extremely short tennis dress, holding two bottles of Michelob, dances along a tennis court, in a highly suggestive, sexually alluring fashion. At mid court, she hands her black male partner one of the bottles, and they toast.

Nothing to see here, undoubtedly in everyday life, we’ve all witnessed very attractive redheads in decidedly short tennis skirts do a highly suggestive, sexually charged dance on the way to their male partner. Oh, you haven’t?

Skewing Reality

The incidence of mixed race couples in society has been on the increase since the 1970s. Nevertheless, since blacks represent less than 13% of the U.S. population and black men represent roughly 6% of the population, it is a statistical anomaly that so many TV commercials feature such a pairing, with white males out of the picture.

An ever-expanding array of woke advertisers apparently need to re-affirm their virtue signaling. Amex Travel, Armorall, Bank of America, Blue Cross and Blue Shield of North Carolina, Capital One, Entresto, Entyvio, Freshly.com, Home Depot, Kay Jewelers, Michelob, Otezla, Progressive Insurance, Sonic, Starbucks, T-Mobile, Taco Bell, Toyota, and Wayfare feature at lease two different TV commercials, with each pairing a black man with a white woman and, in some cases, in a car with white children in the back seat.

In one Nestle’s commercial, the white wife of a black husband aggressively tells us her first name. One particular GetRoman commercial features two different pairings of a black man and a white woman, as does a particular Rocket Mortgage commercial. Rybelsus features two different black male white female parings in the same TV ad.

Ubiquitous, to Say the Least

Black man — white woman commercials are now so ubiquitous that in some cases you’ll see such TV commercials back-to-back, and occasionally even back-to-back-to-back. Might the unassuming, casual viewer wonder, “What’s going on here?” Who decided to engage in mass social engineering?

Samsung, Budweiser, Trojans, Grey Goose Vodka, and PNC Bank depict a more casual relationship between a black man and a white woman. In other cases, only fleeting glimpse of such couples are offered, as with Google, JCPenney, Nissan, and Busch Garden commercials. Travel Oregon employs black man — white woman claymation figures to lure potential vacationers.

In one Amazon TV commercial, a black man is brushing his teeth as a white woman sticks her head out of the shower and says, “That’s a low price.” Two children, one black and one white, are all in the bathroom with them at the same time.

Unlike Anything You’ve Seen Before

A Bombas underwear commercial ends showing the backsides of a white woman and black man each in the their underwear, holding each other, in a risque pose, unlike anything you’ve ever seen in a TV commercial.

Aleve features a white woman with a black child on her shoulders. Zeluja shows a gleeful grandmother accompanied by her two mixed-race grandchildren on a boat around the lake. Eyemed features an early 30s white woman embracing her apparent mixed race son. LL flooring features a couple lying on a hardwood floor. The white woman says, “I love you Steve” and then the black man says, “I love you Steve.” It turns out the flooring salesman is named Steve.

In a Starbucks commercial — you know, the company headed Howard Schultz, who proudly proclaimed in 2017 that he was going to hire 10,000 refugees over the next five years and was upended by a populist backlash that sought to know why he didn’t proclaim the quest to hire 10,000 U.S. veterans — a black man and a white woman enter a Starbucks, about to hold hands, for apparently the first time. The commercial’s closing sequence reads, “Starbucks, your happy day is here.”

Scenarios Unprecedented

Anyone can be in love with anyone, and certainly anyone can be in a relationship with anyone. What is unfolding in corporate and ‘progressive’ America, however, that results in the extreme over-accenting of mixed race couples? Note that Hispanics and Asians generally are not part of this phenomenon.

When a black man in a TV commercial is actually paired with a black woman, she always has lighter skin. If a black man is featured with his apparent children, they always have much lighter skin, leading to the conclusion that the mother is white, such as with Truist Bank, Chevy Bolt, and Blue Cross of North Carolina. In many cases, the darker complexion for the man, the lighter complexion for any offspring. Is the underlying message that dark-skinned women are undesirable?

With T-Mobile, a white woman wearing a wedding ring is resting her head in the lap of a black man. I’ve been watching television for 60 years and have never seen such poses depicted in any TV commercial with a white husband and wife, or a black husband and wife. For some reason, however, today’s corporate entities feel compelled to show us a black husband and a white wife in amorous scenarios unprecedented in television advertising history.

Likewise, GetRoman.com offers an exceedingly bold, racy TV commercial that leaves nothing to the imagination with a black male stating, “Sometimes you’re not ready,” whereupon his white female partner, in a skimpy black dress and high heels proclaims, “We’ve got this,” and they march off to the bedroom.

Abroad and in Print

Ethnic Europeans, who comprise more than 90% of the continent, are puzzled by what they see as an anti-white propaganda campaign conveyed through television commercials. The promotion of mixed race relationships, with a white woman and a black man, in particular, has become so commonplace that even unobservant viewers have noticed.

Magazine and website ads in the U.S. such as DiscoverTheForest.org, by the U.S. Forest Service pairs a black man and a white woman holding hands as they strolled through a forest with two mixed-race children proceeding them. Fidelity Investments features a black man and a white woman leaning on a railing, staring at the horizon, in the planning for their retirement. Farmbox, BathFitter, Jonathon Paul Fitovers, and OTC Network follow the same pattern.

What is the end game behind interracial commercials? Are corporate board rooms flooded with wokesters who feel compelled or coerced to skew reality in this particular way?

Show us the Sales Data

Since corporate advertising is specifically designed to bolster product and service awareness and, ultimately, revenue, do such companies believe that black/white pairings will help them with their sales? I’d be interested in seeing their data.

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