Motivational speaker, business consultant and Christian conservative stalwart John Di Lemme is a dynamo. He has been speaking the truth as he sees it about faith, politics, and the responsibility of a free citizenry for years on his show, Conservative Business Journal. Today, he joins us to reminisce about the legendary Rush Limbaugh, and share his experience in being censored by YouTube for disagreeing wit their political narrative, and what conservative sand men and women of faith need to do to defend, protect and preserve freedom in the age of Leftist ascendancy.

Ronald Reagan is known as the great communicator. Maybe that title was given away prematurely. Rush Limbaugh has been the voice for conservatism for over 30 years. His daily talk show is listened to by millions.  The values that he discussed have helped shape the modern conservative movement. That same movement helped elect Donald Trump, President of the United States.

Rush communicated old ideas in a new and fresh way. He made conservativism seem cool.  He welcomed others to engage in the values that he knew built a Nation. Rush was authentic and consistent. He produced a three-hour radio program each day, where he would respond to callers with a transparent interaction that listeners appreciated and felt compelled to support. Rush engendered loyalty and developed a committed following before social media ever was invented.  Rush was an innovator and was a great communicator.

What was the message that Rush Limbaugh communicated, which resonated with his listeners and people worldwide?

The Ideas Rush Communicated:

First, Rush communicated the Greatness of America and Conservatism. Rush understood the goodness in America.  He knew that America was founded on the values of free speech and individual rights. He talked about the dangers of a large government that neglected the desires and wishes of the people. Throughout his long and illustrious career, Rush never wavered in his core convictions and his passion for the American way. He believed in a smaller government, less taxes, a vibrant economy, personal responsibility and accountability, and more freedom.

Second, Rush challenged the status quo.  Further, he challenged his listeners to question what they were being told. Rush is often credited with moving talk radio into the mainstream, but he never forgot to challenge the mainstream.   He would ask his listeners to really analyze what was happening around them.  He asked the listeners to pay attention to the decisions of those that led the country.  One ability that Rush possessed was the ability to look through the smoke and mirrors of the mainstream and uncover the truth of strategies, behaviors, and attitudes of leaders who had forgotten “we the people.”  People listen to Rush not just because he could make the listener laugh but rather because he could make the listener think and process the truth of government interactions and decisions.

Third, Rush called on his listeners to become engaged in the political process and conversation. Many current lawmakers credit Rush with influencing them to become involved in the American political landscape. Rush believed in the conservative movement.  Daily he challenged his listeners to embrace their beliefs and become engaged so that the result would be that their beliefs could shape their local and national politics. Rush used his platform to communicate, and he asked his listeners to use their platforms to communicate the conservative idea.

Fourth, Rush created a movement through his ideas and style. He started that movement with the concept of “ditto heads,” which symbolized men and women from across the nation that felt the same way about Rush’s ideas of the political system.  Rush triumphed the idea of a movement for and by the people. Rush was always thinking about how the political decisions and changes in Washington impacted the lives of Americans all across the heartland. Maybe this view began with Rush when he started his career in the bootheel of Missouri in the center of the country.

The Legacy of Rush Limbaugh

When Rush passed, millions of people mourned and knew that a consistent voice would be forever silenced. Governor of Florida Ron DeSantis made the decision to lower the flags in the state to honor him during his funeral. Ronald Reagan once stated he knew that many called him a great communicator, and he responded that he just communicated great ideas. Rush indeed was a great communicator, and he communicated great ideas. He communicated those ideas repeatedly in creative and new ways, which has evolved into the modern conservative movement that has continued to make American great.